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Why Lawhorn Coaching Exists
I’ve led men in combat and guided teams in corporate leadership.
I’ve rebuilt from nothing, learned some lessons the hard way, and proven one truth in every arena:
When a man locks into discipline and takes full ownership of his growth, everything changes.
It’s not theory.
It’s not a motivational quote.
It’s the foundation that built Lawhorn Coaching — and the standard that makes it different.
1. Discipline Rules Everything.
Discipline is the line between intention and execution.
It’s what keeps you moving when motivation fades.
Every choice, every habit, every hard moment — that’s discipline in action.
Without it, nothing else holds.
2. Ownership Is Required.
Ownership isn’t about victory laps — it’s about facing failure.
It’s looking in the mirror after a loss and refusing to flinch.
No one’s coming to save you — and that’s exactly how you want it.
Because the man who owns his losses earns his wins.
3. Access Is Necessary.
Overpriced programs only serve the coach — not the man doing the work.
That’s where I’m different.
No inflated price tags. No pay-to-prove-yourself garbage.
Just real coaching at a price men can actually afford.
4. Masculine Is Essential.
Direct feedback. Honest conversations. Real accountability.
This isn’t therapy. This isn’t motivational bullshit.
You show up. You do the work. You earn the results.
Be a Man. Own Your Growth™.
If you’re ready to stop talking about change and start proving it —
click below, learn more about the mission, and let’s get to work.
A 6-Week System to Master Discipline
Tired of Starting Over?
This isn’t about trying harder. It’s a 6-week blueprint to train your discipline and prove you can stay the course.
No hype. No excuses. Just results.
Ready to build real discipline?
1-on-1 Coaching That Cuts Through the Noise
Not every challenge needs a full program.
Sometimes, you just need a coach who can help you process, plan, and push forward, without wasting time or sugarcoating the truth.
These 1-on-1 sessions are built for men who want consistent support, honest feedback, and real follow-through — all at a price that actually fits their life.
Coaching sessions are great for:
➡ Breaking through real-life decisions and next steps
➡ ️Staying accountable without the structure of a full program
➡ Building consistency around your goals, one session at a time
Whether it’s a single session or a multi-pack, you’ll get clarity, structure, and a clear next move — not hype, not theory, just forward motion.
Got Questions About Coaching? Let's Talk.
Not sure if coaching is the right move?
Book a free 15-minute Clarity Session and let's talk.
Prefer email? That works too.
Click HERE to send an email.
Frequently Asked Questions
Lawhorn Coaching is different because it’s built on what men actually need — discipline, ownership, and accountability without the inflated price or empty promises. These four principles define how I coach:
1. Discipline rules everything.
Discipline is what separates the men who start from the men who finish. It’s the line between good intentions and real results. You don’t rise to your goals — you fall to your level of discipline.
2. Ownership is required.
Most men waste energy blaming circumstances — real men use that energy to course-correct and move forward. Excuses don’t build discipline; ownership does. When you take full responsibility for your actions, you take full control of your results.
3. Coaching should be affordable.
Let’s be honest — most coaching is overpriced, built around the coach’s profit, not the client’s progress. My prices are lower by design. High-level coaching, at a price men can actually afford. Because every man deserves the opportunity to change his life.
4. I coach men, on purpose.
Masculine energy needs masculine guidance. I’m direct, disciplined, and unapologetically focused on helping men lead themselves first, at home, at work, and everywhere in between.
Ask yourself:
- Am I tired of starting over?
- Do I keep setting goals and not following through?
- Do I want real discipline, not just motivation?
- Do I want to be a better man in every area that matters?
If you answered yes, coaching isn’t just “right” for you, it’s necessary.
Yes — I offer a free 15-min Clarity Session.
This isn’t a sales pitch. It’s a focused conversation to help you get clear on what’s keeping you stuck and what it’ll take to move forward.
We’ll look at your goals, your structure, and whether coaching is the right next step.
And if you decide not to move forward? No hard feelings.
I’d rather see you win without me than stay stuck with me.
Anything that requires follow-through.
I’ve coached men through:
- Getting clear on who they are and who they want to become
- Building discipline and breaking the cycle of inconsistency
- Career transitions and leadership growth
- Strengthening relationships and showing up better at home
- Gaining confidence and learning to lead themselves first
Bottom line: If it matters to you and you’re serious about progress, I’ll help you build the structure to make it happen.
It depends on what you’re here for.
If it’s a regular coaching session, we’ll talk about where you’re stuck, what you want to accomplish, and what’s getting in the way. Then we’ll build a plan that turns those goals into clear, actionable steps — the kind that actually get finished. Every session ends with direction, not motivation.
If you’re in The Discipline Doctrine™, it’s a complete system. Each week follows a proven structure designed to build discipline from the ground up. We review your progress, measure what’s working, and adjust your plan to keep you consistent. You’ll have targets, tools, and accountability built in from day one — so by the end of six weeks, you’re not just doing more… you’re becoming the kind of man who follows through.
Yes. If you need a custom setup, book a FREE 15-MIN CLARITY CALL and we’ll talk through the best option for you.
My business is built on making real coaching accessible — not exclusive.
If you’re ready to put in the work, I’ll help you find a way to make it happen.
Life happens — I get it. But communication matters.
Here’s how it works:
Single Session
Cancellations made at least 24 hours before the session are fully refundable.
Sessions canceled less than 24 hours prior are non-refundable.
Session Packs
Full refund minus a $25 (4-Pack) or $30 (12-Pack) processing fee if canceled at least 24 hours before the first session.
If canceled after, You’ll be refunded for any unused sessions minus the standard single-session rate for completed sessions and the applicable processing fee.
The Discipline Doctrine™
Once your program begins, all payments are non-refundable. That’s part of the commitment — you’re either in or you’re not.
If it’s a legit emergency, I’ll work with you. I’m a coach, not a robot.
Bottom line: respect my time and I’ll respect yours.
Communicate early, and we’ll find a solution.
Coaching is forward-focused.
We don’t unpack your childhood, we build your next chapter.
Therapy helps you heal.
Coaching helps you execute.
If you’re stuck in the past or dealing with trauma, therapy may be the better route.
If you're ready to get out of your own way and move forward, that's where coaching comes in.
My wife is a licensed therapist, and I have deep respect for that work.
So if I think therapy is a better fit for you, I won’t hesitate to say it. Period.
There are several easy ways to get an answer.
You can email me HERE
Drop it in the Contact Us form
Or book a free, 15-min CLARITY CALL.